Make your brand bloom
Hello, I’m Sophie, a brand copywriter, content strategist and marketing specialist.
I help businesses clarify their messaging, tell their story and connect with the people they want to reach.
With over 20 years’ marketing experience, I work with SMEs, not-for-profits, marketing teams, founders, solopreneurs and start-ups.
Your strategic marketing partner
I’m an all-round marketer with specialist skills in messaging development, brand storytelling and digital marketing, with a focus on content writing and strategy.
I enjoy getting to the heart of what drives you, what makes your business different, and helping you get all that across in a way that resonates with your audience.
The goal is simple: to help your business communicate more confidently and consistently, so you become the natural choice for the customers you want to attract. If that all sounds like what you need, I’d love to have a chat.
How I help
Marketing & brand storytelling
Running a small or medium-sized business? I’ll help you get your message in front of the right people, in the right way.
Together we’ll build clarity in your messaging and strengthen your brand story so that you communicate with confidence.
Copywriting & content strategy
Website copy, press releases, newsletters, campaign content, thought leadership articles and more. I’ll create strategic content that engages your audience.
I also provide an AI Copywriting Consultancy to keep your brand voice consistent.
Timesaving services & expertise
No time to update your website, create content for a campaign or work on your marketing strategy?
Leave it to me so you can focus on running your business. I’ll use my 20+ years marketing experience to drive your business forward.
Flexible support & on-demand services
Need an Outsourced Marketing Manager, specialist project work or a website content refresh?
Choose from Done for you and DIY options.
I provide flexible expertise to help your business grow.
Content Marketing & Website Copywriting
- Blogs, thought leadership articles, social posts, website copy and campaigns.
- Content strategy, planning and frameworks.
- SEO-optimised website copy designed for both search engines and real people.
Having found Sophie via her website and making contact, we set up an initial call and from this I knew straight away I had found the right person. After then sending Sophie my ideas, she set up a Content Strategy and Planning Session via Zoom in which we went over in great detail everything about my business from a marketing perspective.
The copywriting she came up with was superb – every web page was woven into a flowing overall narrative that exactly says and captures what my business is all about.
Brand Strategy & Messaging
If you can’t clearly explain who you are and what you do, your audience won’t engage with your business.
I help you nail your tone of voice, brand story and marketing messages so your ideal customers instantly understand what makes you different. Together, we’ll shape messaging that reflects your values, communicates your expertise and builds trust across your website, content and marketing channels.
Clear, confident messaging helps your business stand out and ensures every piece of content works harder.
Content Clarity Call
Do you need clarity with your content? This is for you if you’re feeling stuck with your website words or unsure where to start.
If your content isn’t sounding like your business or connecting with your ideal customers, I can help.
In a focused 60-minute session, you’ll get clear, strategic guidance rooted in marketing principles, so you can move forward with confidence and create content that works. And yes…photos of your cat will probably still get great engagement!
AI Copywriting Consultancy
Does your AI-generated content writing not sound like your business? Does it fail to capture your brand voice or resonate with the people you’re trying to reach?
I’ll show you how to create AI-assisted copywriting that tells your story and sounds authentically like you.
It’s time to move beyond generic AI copy. Learn how to refine prompts, inject your brand personality and create content that connects with your ideal customers.
Getting the word out
It’s more important than ever that you get the word out about your business so that people want to buy from you or use your services. I’ll bring my years of experience working in marketing and copywriting to help you do just that.
In a nutshell, I write thoughtful words for your business that tell your story and speak to your ideal buyer, and I help you connect with potential and existing customers through creative marketing and engaging content.
I’d love to help your business stand out from the competition.
Filling the marketing gap
Small business owners know how important marketing is and there are many reasons why you might need to hire someone to do it for you.
I work on one-off projects or can provide ongoing support as your Outsourced Marketing Manager. I can also provide guidance as your Marketing Coach, ideal for solopreneurs and micro-businesses.
With experience across digital and more traditional offline channels, I can fill the marketing gap and work with you to help your business grow.
Saving you time
No time to get things done? Sometimes there just aren’t enough hours in the day. I know you’ve got a lot on, so I’m here to make life a little bit easier.
Forget time pressure. I’ll write your blog posts, website pages, social media content, press releases and more, and help you promote your business. Freeing you up to focus on what matters most.
The problem I found with keeping up with my writing was that of time…This is where Sophie became a life saver, …Sophie has not only been my chief story telling advisor but when she writes she embraces fully the subject and area of work I do.
I provide services and packages to support SMEs, charities, education providers, marketing teams, founders, solopreneurs and start-ups
Human-led marketing in the age of AI
With over 20 years’ experience across a range of sectors, I support businesses through strategic content, clear messaging and practical marketing expertise.
I’m a member of the Chartered Institute of Marketing (MCIM) and hold a CIM Diploma, PR Diploma and Professional Diploma in Digital Marketing from the Digital Marketing Institute (DMI).
I believe that in the age of AI, human-led content matters more than ever. My approach focuses on creating on-brand content that reflects your voice, tells your story and builds genuine audience connection.
Whether you need content strategy, copywriting or marketing support, the focus is always on helping your business communicate with clarity and purpose.
Local and virtual marketing support
I live in Norfolk close to the Cambridgeshire border and mostly support businesses in this fabulous county and the surrounding areas. However, I work locally and remotely, so location isn’t an issue. My clients are in Downham Market, King’s Lynn, Norwich, Ely, Cambridge and beyond.
Need a website that’s a magnet for your ideal customers or guidance on making your content more strategic? I’d love to write your copy and help you develop a plan to achieve your goals. Let’s chat about how your marketing is working for you and how I can support your business.